What is Cord Cutting?

Cord cutting is the act of cancelling traditional pay-TV services, such as cable or satellite TV, in favor of streaming services or over-the-air (OTA) broadcasts. This trend has gained popularity in recent years due to the increasing cost of cable TV and the availability of cheaper streaming options.

Over-the-top (OTT) services, like Netflix and Hulu, offer a wide range of TV shows, movies, and original content for a monthly subscription fee that is often lower than the cost of a cable package. Some OTT services even offer live TV, allowing you to channel surf just like a cable subscriber but at a fraction of the cost.

In addition to streaming options, many cord cutters are also turning to OTA broadcasts to access free, high-definition TV. This can be done through the use of an antenna and a digital tuner, which allows you to access local channels like NBC, CBS, and PBS. OTA broadcasts are a particularly appealing option for those who do not want to pay for a subscription service.

There are several reasons why people choose to cut the cord. One of the main motivations is to save money. Cable prices have been steadily increasing over the past two decades, with the average pay-TV subscriber paying $103 per month in 2016, according to the Leichtman Research Group. In comparison, many streaming services cost less than $10 per month, and streaming cable alternatives offer live TV for under $40 per month. By cutting the cord and opting for streaming or OTA options, you can save hundreds of dollars each year.

Another reason for cord cutting is the ability to watch what you want, when you want. Streaming services offer video on demand, allowing you to choose and watch your favorite shows at your convenience. This is especially appealing for those who have busy schedules and cannot always watch their favorite shows when they air on traditional TV. In addition, streaming services allow you to customize your viewing experience by creating a list of favorites and hiding shows and movies that don’t interest you.

Cord cutting also means saying goodbye to commercials. Many streaming services get their revenue from subscriptions rather than advertisements, so you can watch your favorite shows without any interruptions. In addition, streaming services allow you to pause and take breaks whenever you want, as the content is available on demand.

Another benefit of cord cutting is the simplicity it brings to your TV setup. With streaming, you only need an internet connection and a device, such as a smart TV or streaming device, to access your content. This eliminates the need for cable boxes and other equipment, making it easy to set up and use.

Despite the many advantages of cord cutting, there are a few potential drawbacks to consider. One of the main concerns is losing access to certain channels or programs. While most popular shows and channels are available on streaming or OTA platforms, some may not be. It’s important to do your research and make sure that you can still access the content you enjoy before cutting the cord.

In conclusion, cord cutting is a growing trend that offers a range of benefits, including cost savings, convenience, and the ability to customize your viewing experience. While it may not be right for everyone, it’s worth considering if you’re tired of high cable bills and want more control over your TV programming.